With the focus on trust, credibility, and professionalism, we chose a strong, clean color palette that would inspire confidence without feeling overly stern. Call to action buttons were paramount to making the large amount of information presented feel as accessible as possible. A simple, sans-serif font made for easy reading and horizontal lines helped guide the eye. Visuals of the client's patients and team at work serve to welcome visitors into True Weight Loss Clinic's world.
Whether you are a nutritionist, patient, or a member of the general public, you should be able to look at True Weight Loss Clinic's site and have full confidence in their expertise. You should also be able to easily find what you need to move forward with your weight loss mission or to educate yourself on one of their specializations.
The redesigned True Weight Loss site inspires trust, professionalism, and credibility, and it's also a great place to learn. It's impossible to spend time on their site without getting excited about losing weight yourself! Clinic visits and bookings are also through the roof!